Digital Marketing Analyst

Vacancy details
Sales and Marketing
Global Digital Marketing Specialist
Senior
Bulgaria, 
Croatia, 
India, 
Poland, 
Portugal, 
Spain, 
Ukraine
Remote

We are looking for a strategic and data-driven Digital Marketing Analyst to join our Global Digital Marketing team. The ideal candidate will bring both analytical expertise and practical experience with global digital campaign execution. This role will help shape and scale our Customer digital marketing measurement frameworks, dashboards, and AI-driven reporting tools across regions (LATAM, APAC, EAME).

You will work cross-functionally with global and local marketing teams, media agencies, and data/IT teams to bring clarity to campaign performance, optimize investment, and connect marketing activity to business outcomes.

What project we have for you

To be successful as a Digital Marketing Analyst, you should have strong technical skills and be able to present actionable insights to inform digital marketing strategies. A top-notch digital marketing analyst should also have excellent analytical skills, be detail-oriented, and work well within a team – a real team player!

What you will do

  • Own the development and governance of Digital Marketing Analytics frameworks (UTMs, campaign taxonomy, reporting structures)
  • Analyze campaign performance across platforms and countries, identifying insights that drive optimization
  • Co-lead the rollout of global dashboards (Qlik, GA4, etc.) and ensure adoption across markets
  • Collaborate with paid media and content teams to align on KPIs, tracking, and campaign setup
  • Support local markets with campaign audits, dashboard training, and strategic reporting
  • Bridge data from media, CRM, and web analytics to generate End-to-End ROI reporting
  • Stay up to date with analytics best practices, AI trends, and regulatory developments (GDPR, Consent Mode)
  • Help design new tools and pilots to bring automation, personalization, and AI to campaign analysis

What you need for this

  • Bachelor’s or Master’s degree in Marketing, Business Analytics, or related field
  • Minimum 5 years of experience in digital marketing analytics, with a proven track record in building and scaling dashboards and performance reports
  • Deep understanding of GA4, Google Tag Manager (GTM), UTM strategy, Consent Mode, and server-side tagging
  • Strong experience with paid media platforms: Google Ads, Meta Ads, Display/Programmatic
  • Solid knowledge of campaign measurement strategies and KPIs (CTR, CPL, ROI, etc.)
  • Experience with dashboard tools like Qlik, Power BI, or Looker Studio
  • Comfortable working with large datasets (ideally from data lakes or data warehouses)
  • Strong storytelling skills: able to transform data into clear insights and strategic recommendations
  • Excellent communication and collaboration skills in English; able to work with global and local stakeholders
  • Experience working in a multinational, matrixed organization is a plus
  • Familiarity with Salesforce and Marketing Cloud is a strong advantage
  • Will be a plus: interest or experience in applying AI for marketing analytics (e.g., GPT-based insight generation, predictive analytics)

What it’s like to work at Intellias

At Intellias, where technology takes center stage, people always come before processes. By creating a comfortable atmosphere in our team, we empower individuals to unlock their true potential and achieve extraordinary results. That’s why we offer a range of benefits that support your well-being and charge your professional growth.
We are committed to fostering equity, diversity, and inclusion as an equal opportunity employer. All applicants will be considered for employment without discrimination based on race, color, religion, age, gender, nationality, disability, sexual orientation, gender identity or expression, veteran status, or any other characteristic protected by applicable law.
We welcome and celebrate the uniqueness of every individual. Join Intellias for a career where your perspectives and contributions are vital to our shared success.

Skills

DigitalAnalytics
DigitalMarketing
English

Have not found the most
suitable position
yet?

Leave your resume and we will select a cool option for you.
Good news!
Link copied
Good news!
You did it.
Bad news!
Something went wrong. Please try again.